Sirkels Rebrand

Where sandwiches, pride, and community come full circle.

Where sandwiches, pride, and community come full circle.

Project

Sirkels Rebrand

Role

Brand Strategist and Designer

When

February 2026

The proJECT

Sirkels is a small take-out restaurant specializing in sandwiches and comfort food. While the physical space used Pride imagery and created a welcoming atmosphere, the brands website and social media failed to communicate this same sense of inclusivity and community. This project reimagines the brand as Sirkels, creating a cohesive identity that reflects the restaurants values both online and in person.